Lastly, you can add a design to your QR Code by adding a logo or a background image. This is possible by enabling the ‘Lead Generation’ feature, which we will discuss in detail later in the article. In addition, you can also capture the data of the people who scanned the Survey QR Code. You can also see how your target audience interacts with the encoded content of the QR Code. That is, you can get analytical data based on date, city, district, browser, and device from where the QR Code was scanned.

You can then analyze the recorded data to improve your services/products.Īnd by creating Dynamic QR Codes, you can track the scanning activity. People can fill it and submit their responses. Today a lot of marketers use them to direct people from offline media to online content.Ī Survey QR Code, when scanned, will bring up the survey form. QR Codes are 2D barcodes that encode alphanumeric information. QR Codes are actionable and trackable and offer a sustainable solution to offline surveys.

One way to do this is by adding a QR Code to your business invoices and bills. However, if you make it easier for them to access the form, you’ll see an increase in the number of responses. Since this will need them to put both time and effort, many of them will simply skip doing it.